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Style of the Day-Date

THE WATCH OF PRESTIGE

Rolex is introducing the new generation of its Oyster Perpetual Day-Date 36, available in 18 ct yellow, white or Everose gold with distinctive new dials and gem-set bezels on some versions. All the new versions are all equipped with calibre 3255, at the forefront of watchmaking technology, included on the Oyster Perpetual Day-Date 36 for the first time.

Features of the Day-Date

MONDAY, LUNDI

Introduced in 1956, the Day-Date was a world first: the first wristwatch to indicate the day of the week spelt out in full. Worn by many world leaders, the Day-Date is available with a bespoke day display in a wide choice of languages.

Features of the Day-Date

PRECIOUS METALS

The Day-Date has always embodied prestige and exclusivity. A hallmark of its nobility, the Day-Date’s Oyster case is produced exclusively in 950 platinum or in 18 ct gold. The bezel can be fluted, smooth or, on the gem-set versions, arrayed in the most beautiful of precious stones.

Features of the Day-Date

PRESIDENT BRACELET

Designed specially for the Day-Date at its launch in 1956, the elegant and imposing President bracelet is inherent to the standing of the model. Immediately recognizable on a wrist, this solid gold or platinum bracelet with three semi‑circular links provides complete reliability and comfort.

FEATURES OF THE DAY-DATE

PERPETUAL CALIBRE 3255

The new versions of the Day-Date 36 are equipped with calibre 3255, a new-generation movement entirely developed and manufactured by Rolex. A consummate demonstration of technology, at the forefront of the art of watchmaking, this self-winding mechanical movement led to the filing of several patents and offers fundamental gains in terms of precision, power reserve, resistance to shocks and magnetic fields, convenience and reliability

In 1956, a new model displayed for the first time the day of the week spelt out in full, as well as the date. Offered exclusively in 18k gold or platinum, it was paired with the newly created President bracelet. The Rolex Day-Date quickly became associated with prominent figures as a symbol of success. Available in two sizes, it continues to be the wristwatch par excellence of influential people. WATCHES OF SWITZERLAND AUSTRALIA is proud to be a member of the worldwide network of Official Rolex Retailers, authorised to purvey and service Rolex timepieces. Book an appointment with our friendly staff now to discover the Rolex Day-Date collection.