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Rolex

Datejust 31

Oyster, 31 mm, Everose gold and diamonds

Model availability

Rolex

Datejust 31

Oyster, 31 mm, Everose gold and diamonds

Model availability

m278285rbr-0010
  • Reference

    278285RBR

  • MODEL CASE

    Oyster, 31 mm, Everose gold and diamonds

  • BEZEL

    Set with diamonds

  • WATER-RESISTANCE

    Waterproof to 100 metres / 330 feet

  • MOVEMENT

    Perpetual, mechanical, self-winding

  • CALIBRE

    2236, Manufacture Rolex

  • POWER RESERVE

    Approximately 55 hours

  • BRACELET

    President, semi-circular three-piece links

  • DIAL

    Paved, mother-of-pearl butterfly

  • Certification

    Superlative Chronometer (COSC + Rolex certification after casing)

Diamond-Paved Dial

The diamond-paved dials are a sparkling symphony to enhance the watch and enchant the wearer. Gem-setters finely carve the precious metal to hand-shape the seat in which each gemstone will be perfectly lodged.

Diamond-Set Bezel

Gem-setters, like sculptors, finely carve the precious metal to hand-shape the seat in which each gemstone will be perfectly lodged. With the art and craft of a jeweller, the stone is placed and meticulously aligned with the others, then firmly secured in its gold or platinum setting. Besides the intrinsic quality of the stones, several other criteria contribute to the beauty of Rolex gem-setting: the precise alignment of the height of the gems, their orientation and position, the regularity, strength and proportions of the setting as well as the intricate finishing of the metalwork. A sparkling symphony to enhance the watch and enchant the wearer.

18 ct Everose gold

To preserve the beauty of its pink gold watches, Rolex created and patented an exclusive 18 ct pink gold alloy cast in its own foundry: Everose gold. Introduced in 2005, 18 ct Everose is used on all Rolex Oyster models in pink gold.

MODEL AVAILABILITY

All Rolex watches are assembled by hand with the utmost care to ensure exceptional quality. Such high standards naturally restrict Rolex production capacity and, at times, the demand for Rolex watches outpaces this capacity.

Therefore, the availability of certain models may be limited. New Rolex watches are exclusively sold by Official Rolex Retailers, who receive regular deliveries and independently manage the allocation and sales of watches to customers.

Datejust is proud to be part of the worldwide network of Official Rolex Retailers and can provide information on the availability of Rolex watches.

The classic Rolex Datejust is the archetype of the modern watch, thanks to aesthetics and functions that transcend changes in fashion. Aesthetically, the Datejust has spanned eras, while retaining the enduring codes that make it one of the most recognized and recognizable of watches.

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