
Our Story
After 20 years of importing luxury Swiss watches into Australia, Eric van der Griend (pictured) established Watches of Switzerland in 1996. Today, Watches of Switzerland is Australia's leading official watch speciality store with 20 brands and over 4,000 references of Swiss watches. Watches of Switzerland is an Australian, family owned company.
Watches of Switzerland is the exclusive watch retailer for Chanel Swiss made timepieces in Australia. The company is also an authorised sales agent for Mont Blanc writing instruments. With stores in Sydney, Melbourne, Brisbane and Perth, Watches of Switzerland is the region's largest Swiss watch retailer supplying timepieces for watchmaking aficionados, design admirers, fashion leaders, jewellery collectors and the sports minded.
During 2007, Watches of Switzerland renovated and enlarged the Melbourne and Sydney stores, and 2008 saw the opening of a new Perth store in King Street. These revamped stores feature a new 'shop-within-a-shop' concept from Switzerland’s finest brands including Audemars Piguet, Breitling, Jaeger–LeCoultre, IWC, Cartier, Chanel, Omega, Panerai, TAG Heuer and Oris.
Watches of Switzerland’s team of 60 well trained, approachable staff has a total sum of over 200 years experience in the industry and speak many different languages (including Cantonese, Mandarin, Japanese, Taiwanese, Korean, French, Dutch and English).
All stores are factory authorised sales and service centres. The professional, factory-trained staff can advise you on everything you need to know about luxury timepieces. Tax free sales are available for overseas travellers, and you will find all products at internationally competitive prices..
Philosophy
Our quest is to bring the very best of Swiss watchmaking to you; to provide a wide choice and the expert advice needed to help you make wise decisions. And to ensure your watch brings you joy for years to come through our highly experienced and specialised service.
Excellent services for groups an individuals
Watches of Switzerland employs professionally trained staff and hi-tech computerised sales systems to comprehensively serve large groups or individual requirements in an efficient and personal manner.
Competitive Pricing
Watches of Switzerland monitors all tax-free retail prices in all major global markets to ensure competitive pricing.
Tax Free Shopping
Tax free sales are available for customers or tourists travelling overseas. In Australia the GST Tax component of 10% is removed on the exported goods.
After Sales Service
Watches of Switzerland employs highly qualified, factory-trained watchmakers to conduct internationally authorised after sales service on watches, from authorised battery changes with pressure tests to comprehensive overhauls. All work is guaranteed for an additional 12 months.
"…the service was better then any other retail or manufacturer I have ever dealt with…"
"…Fantastic service and excellent prices…"
"…The time piece is everything I hoped it would be, and it represents a superb value proposition…"























