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BREITLING

BREITLING

BREITLING VIEW FULL COLLECTION

Since 1884, Breitling has established a global reputation for high-precision timepieces, its pioneering role in the development of the wrist chronograph, and its uncompromising commitment to design excellence. With the brand’s storied association with aviation, Breitling has shared the finest moments in humankind’s conquest of the skies.
Chronomat Collection

Chronomat Collection

Breitling’s all-purpose watch for your every pursuit, at home both on the red carpet and at the beach. Introduced in 1984, the Chronomat celebrated Breitling’s centenary in style and marked the return of the mechanical chronograph. Nearly forty years later, the Chronomat is set to appeal to men and women of purpose, action and style.

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Navitimer Collection

Navitimer Collection

For more than 65 years, the Breitling Navitimer has been one of the world’s most beloved mechanical chronographs. The Navitimer family introduces a watchmaking legend to a whole new generation.

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Superocean Heritage Collection

Superocean Heritage Collection

The updated, upgraded Superocean Heritage line celebrates a more-than-60-year legacy of great Breitling dive watches. With a reinvigorated design, it blends timeless aesthetics with cutting-edge technology.

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Superocean Collection

Superocean Collection

The SuperOcean defines the classic dive watch. It was created by Breitling in 1957 to equip professional and military divers, but it immediately developed a following among leisure divers and watch enthusiasts.

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Premier Collection

Premier Collection

In the 1940s, Breitling launched the original Premiers, watches dedicated to everyday elegance. Now, the new Premier collection introduces models whose elegance is worthy of their historic name and whose quality, performance, and design DNA are pure Breitling!

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Avenger Collection

Avenger Collection

Power in action. The Breitling Avenger is a study in superlatives: unparalleled safety and reliability; extreme robustness and shock resistance; maximum functionality; incredible readability. It’s ready when you are!

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BRAND PROFILE

Renowned for its spirit of innovation, it has also earned a place of privilege in the worlds of science, sport, and technology. Breitling manufactures its own movements in-house and the quality of every watch is confirmed by its status as a COSC-certified chronometer, made in Switzerland.

Contributions to Horology

1915 – Breitling launches of one of the world’s first wrist chronographs with a separate push-piece above the watch crown.

1934 – Willy Breitling files a patent for the world’s first wrist chronograph with two pushers.

1938– Willy Breitling establishes the Huit Aviation department, this department built the onboard chronographs, during this year, they became the official supplier to the Royal Airforce.

1942 – Breitling launches the Chronomat, the first chronograph to be fitted with a circular slide rule. In parallel, the company broadens its professional clientele to include the American armed forces.

1952 – Marked the debut of an unprecedented watch prototype that remains an icon to this day: the Breitling Navitimer.

1962 – The Cosmonaute was designed by astronaut Scott Carpenter which joined the original classic. An important feature was its 24-hour dial, because in space, it was impossible to distinguish between day and night. Carpenter used the watch on May 24, 1962, during his mission aboard the Aurora 7 spacecraft.

1979 – Willy Breitling sold the remaining assets along with the familiar brand names and the well-established watch models, including his beloved Navitimer, to the visionary entrepreneur Ernest Schneider who, fittingly, was also a watchmaker and a pilot, and whose family would remain the guardians of the Breitling legacy until 2017.

1984 – Breitling celebrated its 100th anniversary in 1984 with a completely redesigned Chronomat, which was characterized by its bezel riders and its automatic chronograph caliber. The design was based on a watch that the brand had developed the previous year for the renowned Italian flying squadron Frecce Tricolori.

2001 – With the introduction of SuperQuartz Breitling provides movements ten times more accurate than standard quartz. The brand thereby asserts itself as a benchmark in the field of quartz: its electronic movements are the only ones on the market able to meet the COSC requirements.

2002 – Breitling Chronometrie, a unit specializing in the making of mechanical chronograph movements, is established in La Chaux-de-Fonds, the town where Leon Breitling opened his first chronograph factory 110 years earlier.

2009 – On the 125th anniversary of the brand – Breitling introduced the in-house automatic chronograph Breitling Manufacture Caliber 01, an innovation that granted the brand membership in the elite circle of top watch manufacturers.

2017 – In May 2017, Breitling became a part of CVC Capital Partners, and in July of that year, Georges Kern assumed the role of CEO. With his team, Georges Kern, who has already had a distinguished career in the watch industry, looks forward to carrying on a rich tradition whose roots go all the way back to a small workshop in St. Imier in 1884.

Breitling is a generalist Swiss watch brand offering a cool, informal and inclusive alternative to the traditional conservative watch brands. Breitling’s mission is to provide authentic everyday luxury for men and women with purpose, action and style #Squadonamission.

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