“TUDOR’s whole DNA is tool watches built to be used, not locked away. Go anywhere, do anything: with TUDOR, it’s built in.”

Michael de Souza, National Training Manager, Watches of Switzerland

There’s one quality people prize in a watch above almost everything else: the ability to go anywhere, do anything, and look right doing it. It’s a rare thing to get genuinely right. In our new film, we spend a day with TUDOR to see how close they get.

Join Watches of Switzerland Expert Michael de Souza for a look at a full day with TUDOR, shot in Adelaide. From a dawn training session to a night out, follow one man wearing a different TUDOR for every part of his day.

TUDOR

TUDOR has built tool watches since 1926, sister brand to Rolex and shaped by the same pursuit of precision. Every model here is powered by an in-house Manufacture Calibre, chronometer certified and backed by TUDOR’s five-year guarantee. This is the Born to Dare philosophy in practice: watches made to be worn hard, not admired from a drawer.